CKE Restaurant Holdings, parent company of Carl’s Jr. and Hardee’s, has partnered with OpenCity’s AI proprietary voice ordering platform called “Tori” in select U.S. restaurants, according to a press release.
Guests at the drive-thru will place their orders via a digital interaction with Tori and will pay for their meal at the pickup window. The Carl’s Jr. and Hardee’s restaurants that have tested Tori have found: increased order accuracy; significant impact to labor efficiencies, increased employee production and improved employee satisfaction.
“Everything just runs better using Tori,” Raj Patel, a regional manager at Carl’s Jr., said in the press release. “We love it. It’s one of the best technologies I’ve ever seen. It used to be impossible to plan staffing with callouts every day. But, with Tori, I always feel that we’re fully staffed and the guests are having fun using Tori to order their meals!”
“The implementation of OpenCity’s AI technology at our drive-thrus has significantly benefited our business by enhancing the speed and accuracy of order processing, resulting in reduced wait times for customers and increased efficiency for our staff,” Phil Crawford, CTO of CKE Restaurants, said in the press release. “The AI technology has transformed our drive-thru experience, providing us with a competitive edge in the market and helping us to better serve our guests.”
“CKE is a global hospitality leader, and we’re extremely honored and excited to partner with such a well-respected brand helping deliver the best-in-class drive-thru ordering experience for their guests,” Nick Belsito, CEO of OpenCity,
Carl’s Jr. Restaurants LLC and Hardee’s Restaurants LLC have over 3,800 franchised or company-operated restaurants in 44 states and 43 foreign countries and U.S. territories.
