Whataburger has teamed up with Academy Sports + Outdoors to release its second Magellan Outdoors x Whataburger co-branded apparel and product line, according to a press release.
Whataburger gear from Academy Sports + Outdoors. Photo provided. |
The collection features shirts, shorts, caps, socks, drinkware, coolers, bikes and outdoor games with new and limited-edition Whataburger designs.
“These two brands are a great fit. It’s been fun to work on a second campaign with Academy and their Magellan Outdoors retail line,” Rich Scheffler, Whataburger executive vice president and chief marketing officer, said in the press release. “The result is an extensive lineup of apparel and products featuring exclusive Whataburger designs that will help take your family outing to a whole new level.”
“After seeing the appetite from the first Whataburger x Magellan Outdoors collection, we wanted to reunite the two beloved Texas traditions for an even bigger and better line,” Lawrence Lobpries, Academy Sports + Outdoors’ senior vice president of marketing, said in the press release. “For active families who are craving summer fun, this special collection is here to fuel your next pool party, cornhole matchup or day on the water.”
The collection is available online, in select Academy locations and in the online Whatastore. The gear is available in Academy Sports + Outdoors stores across Texas, Alabama, Florida, Oklahoma, Arkansas and Tennessee.
Whataburger operates 268 stores in 18 states.
