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Wingstop tests AI powered virtual assistants for order taking

admin by admin
March 2, 2023
in News


Image: Adobe Stock.

Wingstop, a QSR brand, has introduced ConverseNow’s voice-AI powered virtual assistants to handle Wingstop’s phone orders in select restaurant locations under a pilot program, according to a press release.

By eliminating the need to answer the phone, the technology also frees up time for team members to attend to other tasks.

ConverseNow will process Wingstop orders in both English and Spanish. The self-learning virtual assistants have been programmed to hold knowledge around Wingstop’s menu, and to not just accurately take orders but offer personalized recommendations for guests to enhance their orders. Guests who still prefer to speak with a live person will have the option to do so.

Orders are processed by the restaurant’s point-of-sale system in the same way as online orders, allowing staff to fulfill AI orders without any additional training. In addition to enhancing guest experience and staff productivity, the virtual assistants also boost average ticket through automated, dynamic upsell.

Beyond the Wingstop stores slated for service, ConverseNow’s voice AI is live in more than 1,200 stores across 46 states, encompassing phone and drive-thru ordering environments. Additional brands include Domino’s, Blake’s Lotaburger, Fazoli’s and Anthony’s Coal Fired Pizza.



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