White Castle has produced a series of videos called “The Crave Chronicles” that takes fans behind-the-scenes of the legacy Slider burger. It’s a look at the stories and talents of team members who have helped the brand thrive for more than 100 years, according to a press release.
Episodes explore the often-asked questions ranging from why there are five holes in every 100% beef slider patty to explaining the steps taken inside the retail Slider plants that allow Cravers to buy Sliders in the freezer aisles.
“When you have been in business for 101 years, there are countless stories worthy of telling, and this new series allows us to do just that,” Jamie Richardson, vice president at White Castle, said in the press release. “The Crave Chronicles is our tasty way of documenting and celebrating the extraordinary people in Castles and food plants who help deliver craveable food to families nationwide.”
The first video was released in September on White Castle’s YouTube channel, with new episodes to be revealed through the end of 2022.
Daniel Jeffries serves as the host of “The Crave Chronicles.”
White Castle operates more than 250 restaurants as well as a retail division.
