Zaxby’s has introduced its Zax Rewardz loyalty program, which will give customers a free Big Zax Snak Meal, featuring three Chicken Fingerz, Texas Toast, and Zax Sauce, served with Crinkle Fries, Ranch sauce and a small Coca-Cola Freestyle drink with every download or update of its existing loyalty app, according to a press release.
For every $1 spent, customers get 10 points, which they can use for free menu items or discounts. Customers can also save favorite meals on the app and select pick-up or delivery options.
“Zaxby’s has passionate fans and now we have an industry-leading rewards program just for them. Online orders, in-person purchases, and in-app actions turn into points, redeemable for ‘Rewardz,'” Patrick Schwing, chief marketing and strategy officer at Zaxby’s, said in the release. “With the new app and loyalty program, we want to make it even easier for our customers to enjoy our products while racking up the rewards. To celebrate the launch, new and existing loyalty members who download or update our app will get a FREE Big Zax Snak. We are offering our most famous meal to recognize just how much we appreciate our loyal fans.”
Customers can download the app on Google Play or the iOS App Store or sign up online.