Wendy’s pretzel bun is back in restaurants with the release of the Pretzel Bacon Pub Cheeseburger, according to a press release.
“We always make it a priority to listen to our fans about what they want to see on our menus, or in this case, what they want to see come back on menus,” Carl Loredo, U.S. chief marketing officer for The Wendy’s Company, said in the press release. “The Pretzel Bacon Pub has a fanbase like no other, and since it left menus in 2021 fans have been eagerly awaiting its return. The ingredients team up to create a burger that fans can’t find anywhere else.”
The sandwich is part of Wendy’s Made to Crave lineup and includes a quarter-pound burger, Muenster cheese, smoked bacon, honey mustard, warm beer cheese sauce, fried onions and pickles.
“Our Made to Crave menu is a place for our culinary team to experiment with new concepts and introduce fans to latest flavor trends in a familiar, yet unique-to-Wendy’s way,” John Li, vice president of culinary innovation for the Wendy’s Company, said in the press release. “But sometimes, when you land on a hit like the Pretzel Bacon Pub, the culinary magic lies in bringing items back to the menu, instead of creating a new flavor profile. With flavor combinations like beer cheese sauce and honey mustard — the Pretzel Bacon Pub Cheeseburger creates an elevated cheeseburger experience you’ll want to try again, and again.”
Wendy’s operates approximately 7,000 restaurants worldwide.